I’m Clay ORourke

// My self introduction
Name {
   First name: Clay;
  Last name: ORourke;
}
// What I Do & Who I Am
Information {
Profession: Web Design, Graphic Design, Online Media, Social Media, & Print Material;
  Expert: HTML, CSS, Joomla;
  Proficient: PHP, Javascript, Wordpress, UI/UX, Web Accessibility, Cross Browser Compatibility, & Web Optimization;
  Personal: Catholic Parishioner, Husband, & Father;
}
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About Me;

WEB DESIGNER & WEB DEVELOPER, GRAPHIC DESIGNER, SOCIAL MEDIA MANAGER, ONLINE MEDIA MANAGER, VIDEOGRAPHER

I am a multifaceted freelance professional who brings a wealth of skills and experience to the world of web design and development. With a diverse skill set spanning various domains, Clayton is a creative powerhouse in the digital and design industry while also growing in his Catholic Faith.

Web Design & Development

My core expertise lies in web design and development. I have a knack for creating visually appealing and highly functional websites that not only captivate users but also provide seamless navigation and user experiences. I am proficient in a wide range of web technologies and coding languages, ensuring that I can bring even the most complex web projects to life.

Graphic Design

Beyond web development, with my keen eye for graphic design, I can craft eye-catching logos, banners, infographics, and other visual assets that enhance brand identity and marketing efforts. My design skills contribute to creating cohesive and memorable branding across online and offline platforms.

Social Media & Online Media

I understand the significance of a strong online presence in today's digital age. I have experience in managing and strategizing for social media platforms, crafting engaging content, and implementing online media campaigns that drive traffic and engagement. My expertise ensures that businesses can effectively connect with their target audience on various online channels.

Video Editing & Video Production

Proficiency in video editing and production adds another dimension to my skill set. I can take raw footage and transform it into polished, professional videos that can be used for marketing, tutorials, presentations, and more. My ability to tell a compelling visual story through video is a valuable asset to any project.

AI & Machine Learning Prompt Engineering

I have expertise in AI and machine learning prompt engineering. I can design and create prompts that effectively harness the power of AI and machine learning models to generate valuable insights, automate tasks, and enhance decision-making processes. My skills in this area contribute to the development of intelligent and data-driven applications.

Business Management

In addition to my creative talents, I also possess business management skills. I can effectively plan, coordinate, and execute projects, ensuring that they are delivered on time and within budget. My business acumen makes me a reliable and well-rounded professional.

My versatility and comprehensive skill set make me a go-to choice for businesses and individuals looking to enhance their online presence, branding, and marketing efforts. With a passion for creativity and a dedication to delivering results, I am undoubtedly a valuable asset in the world of web design, development, multimedia, AI, and machine learning.

26 Years;

It was early fall of 1998 after graduating from high school and my passion for waterfowl hunting ran deep. Chasing ducks and geese was something I had to do for quit sometime and after over a decade I eventually got into web design and graphic design but there was a whole lifetime of things that I packed in between those times and it was summer 2011 when I finished up my Associates Degree at Kalamazoo Valley Community College and the internet is still pretty fresh and new... with data speeds and online accessability increasing for mobile phones and home internet I could see that the internet was only going to continue to grow and prosper.

2018 - Present

Red Goose Design & Media

Web Design, Graphic Design, Online Media, Video, Social Media, Print Media

It was late summer 2018 and I was working as the Senior Web Designer for SWAT Environemental where I had built and was overseeing, maintaining, and growing their Corporate and Franchise websites and online presence. The company was being liquidated and the marketing department was was eliminated leaving me without a work bringing on the formation of Red Goose Design & Media.

2015 - Present

Whiteout Outfitters

Owner, Operator, and Spring Snow Goose Hunting Outfitter

2015 was the beginning of my long time passion to own and run my own waterfowl hunting outfit where I started offering guided spring snow goose hunts in Missouri, Kansas, & Arkansas.

2008 - 2009

Video Production Assistant

Commercial On-Set Production Assistant

Assist in all areas of video production on large-scale commercial shoots, including Direct TV and Mazda.

2008 - 2011

Rig' em Right Waterfowl

Video Editor and Producer

While working through school I was fortunate enough to work with Rig'em Right Waterfowl on producing and editing their waterfowl hunting DVD series Dawn Patrol season 1-3 which lead into the first season of the Grind Waterfowl TV in 2012.

2021 - Present

Sygnifi Networks

Web Design, Graphic Design, Online Media, Video, Social Media, Print Media

Following the pandemic I was contacted by Sygnifi Networks and brought on to their technical team as part of their subcontracted professionals to handle all of their web design and online media client projects.

2014 - 2018

SWAT Environmental

Web Design, Graphic Design, Online Media, Video, Social Media, Print Media

Google changed their search engine algorythm causing our lead generation sites to loss ranking and our ability to generate thousands of leads and ad clicks daily. In 2014 following my work at Constant Leads I was contacted by SWAT Environmental to come on and to build their new corporate website and their franchise websites for their 8 franchisees located in 38 out of 50 states in the United States to build their rebranded online presence.

2008 - 2009

Cabelas

Cabelas Outfitter, Phoenix Arizona

Started as an hunting outfitter running the knife counter & safes, then moved to decoys and calls, and finally was in charge of unloading and stocking ammunition and in charge of the decoys and calls.

2006 - 2007

Lewis Custom Calls

DVD Video Producer & Editor

Filmed, Produced, and Edited Lewis Custom Calls: Pile em Up video series. This was my introduction into Video work and production for DVD series for waterfowl hunting.

2019 - Present

Salesman Publications

Web Design, Graphic Design, Online Media, Video, Social Media, Print Media

In the process of building Red Goose Design & Media I was brought on to assist The Salesman Publications a local Shopping Guide & Newspaper to assist with graphic design work and to help build their new website to utilize and build an online presence.

2012 - 2014

Constant Leads

Web Design, Landing Page Design, Lead Generations

This was my introduction and foot in the door to web design and online media as a professional and my first opportunity to build and publish websites live online. We build and managed hundreds of landing page websites for the sole purpose of lead generation and Ad clicks for multiple services. We had a dynamic formula for producing websites that we could get to rank nationally on google and bing on the first page usually in the top 1-5 pages in google and bings index with our search engine optimization we we're able to bring in thousands of ad clicks and lead generations for hundreds of websites.

2009 - 2012

Erbelli's Italian Bistro & Pub

Bartender

While working through college I worked as a bartender at Erbelli's Italian Bistro & Pub while they where in the process of introducing their new bar and pub services, where I served food and drinks with exceptional customer service. I was also in charge of setting up and establishing a bar keep routine and closing checkout lists for managing bar inventory and bar maintenance.

1998 - 2011

Waterfowl Hunting Guide

Scott Robinson's Waterfowl Specialists & Snow Goose Specialists

Fresh out of high school my best friend and myself started guiding duck and goose hunts around the fields and waters of Southern Michigan which lead me into guiding spring snow goose hunts from 1999 - 2011 Working for Waterfowl Specialists.

// Technical Skills & Comprehension
.Tech Skills & Comprehension {
    Web Design & Development: HTML, CSS, UI/UX, Responsive Design, Javascript, PHP, Python, SQL, Database Managment, phpmyadmin, Web Hosting, Web Deployment, Website Optimization, SSL Certificate, API Integration, Text Editors, Browser Developer Tools, CSS Framworks, Project Management, Shared Web Hosting, WHM, Cpanel, Prototyping, Web Typography, Color Theory, Visual Branding, CMS, Joomla, Wordpress, Opencart, Prestashop, Magento, Big Commerce, Shopify, SEO, RSS Feeds, Favicon Generators, Google Drive ;
}
   Graphic Design: Design Principles, Layout, Typography, Color Theory, Adobe Creative Suites, Adobe Photoshop, Adobe Illustrator, Adobe In-Design, Adobe Acrobat, Adobe Lightroom, Style Guides, Branding, Visual Identity, Advertising, Marketing Material, Raster & Vector Graphics, Print Material Design, Adobe Express, QR Codes, ;
}
   Social Media & Online Media: Hootsuite, Sendible, Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube, Vimeo, TikTok, Graphic Design, Photography, Videography, Content Creation, Hashtags, Content Strategy, Content Brand Alignment;
}
Video Editing & Video Production: Adobe Premiere, Final Cut Pro, Adobe Express, YouTube, Vimeo, Canva, Animoto, Adobe Media Encoder, Adobe After Effects, Audio Editing, Adobe Audacity, Lower Thirds Texts & Graphics, Subtitles, Motion Graphics,Green Screen, Masking, Continuity Editing, Audio Syncronization, Exporting & Encoding, Storyboarding, Camera Operation, Shot Composition, Location Scouting, Cinematography;
}
AI & Machine Learning: Chat gpt, Google Bard, Soundful, OpenArt, LeiaPix, Discord, Sketch Meta Demo Lab, Genmo, Art Breeder, AI Prompt Engineering;
}
Business Management: Leadership, Communication, Decision Making, Problem Solving, Planning, Time Management, Team Building, Project Management, Adaptability, Conflict Resolution, Negotiation, Networking, Risk Management, Customer Focus, Innovation, Emotional Intelligence, Cross-Cultural Competence, Conflict Management, Quality Management, Creativity, Public Speaking;
}

My Education Background from the agricultural surroundings of Vicksburg Michigan to the Little Mall City of Kalamazoo Michigan

During my time at Vicksburg High School I studied general educational classes with several electives focused on art, architecture, and engineering. One of my major accomplishments while in school was being selected for the Kalamazoo Institute of art Area High School Art Exhibition for a self portrait pencil drawing that I created my senior year in my advanced art class.

After Graduating from High School I did a lot of traveling and guiding of waterfowl hunts for Waterfowl Specialists in Michigan and Missouri also during which time I had several jobs and did a lot of projects including Video Production Assistant working on commercial video projects for Direct TV & Mazda. I also Filmed, Produced, and edited 2 Waterfowl Hunting Video's for Lewis Custom Calls and 3 Waterfowl Hunting Video DVD's for Rig'Em Right Waterfowl of Which were sold in major hunting box stores across the country such as Cabelas, Bass Pro Shops, Scheels, Sportsmans Warehouse, and many more.

While I was involved in many projects and working I was also attending Kalamazoo Valley Community College where I was studying Web Design & Interactive Media and in 2011 I graduated from Kalamazoo Valley Community College with an associates of applied science in Web Design & Interactive Media.
Kalamazoo Valley Community College

Kalamazoo Valley Community College
Graduated Summer 2011

— Associates of Applied Science in Web Design & Interactive Media
KVCC Website
Vicksburg High School, Vicksburg Michigan Class of 1997

Vicksburg High School
Graduated Summer 1997

— Diploma
VHS Website
I have always had a love for creativity and the outdoors. Growing up I loved to fish and spent as much time on the water fishing, as I got older my passion for the outdoors shifted to Waterfowl Hunting and chasing the Michigan local Canadian Geese around our ag fields and pastures. Today that passion has shifted to chasing the hoards of snow geese during the spring for the spring snow goose season having hunted from Arkansas to North Dakota and all the states in-between in the Central and Mississippi Flyways I love to chase the spring migrations of snow geese. 

During the summertime, you'll invariably find my family and me embarking on two vastly different but equally cherished adventures. One part of the season has us venturing into the heart of Michigan's picturesque wilderness. Amidst the towering trees and crisp, clean air, we set up camp, immersing ourselves in the untamed beauty of the Great Lakes State.

our summer wanderlust also draws us to the tranquil shores of coastal North Carolina. Here, the pace of life slows down, matching the gentle lull of the waves lapping at the sandy beaches. We find solace in the warm sand between our toes, as the salt-tinged breeze carries whispers of seafaring adventures. Our days unfold lazily, building sandcastles, scouring the shoreline for treasured seashells, and soaking up the sun's golden embrace.

Waterfowl Hunter

My passion for waterfowl hunting runs deep, coursing through the very fabric of my outdoor soul. There's a profound connection I feel when I'm out in the fields and wetlands, waiting patiently for the dawn's first light to illuminate the skies. The call of ducks and geese echoing in the early morning air ignites a primal thrill within me. Whether it's the camaraderie shared with fellow hunters, the adrenaline rush of a successful shot, or the serenity of nature's beauty that surrounds me, waterfowl hunting is not just a hobby; it's a way of life that fills my heart with excitement and reverence for the natural world.

Camping & Traveling

My love for camping in Michigan and embarking on summer adventures to North Carolina with my family is a cherished part of my life. In the heart of Michigan's breathtaking wilderness, we setup camp under the towering trees and gather around crackling campfires. The rustling of leaves become our companions as we disconnect from the world and connect with each other. Then, as the summer sun beckons, our journey to North Carolina's Carolina Beach awaits. With golden sands stretching as far as the eye can see, we build sandcastles, splash in the gentle waves, and savor seafood feasts under the coastal breeze. These moments with my family create enduring memories, and the warmth of family bonds.
Joe Griffin
Joe GriffinTerritory Manager | Elite Outdoor Sportsjgriffin@eliteoutdoorsports.com
(616) 283.7567
Lisa Huffman
Lisa HuffmanProgram Manager | Sygnifi Networkslisa@sygnifi.com
(812) 603.1083
Diana Barnes
Diana BarnesMarketing Manager | SWAT Environmentaldianabarnes722@icloud.com
(517) 331.2817
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